ORGANIC MOTION UNVEILS FIRST MAJOR BREAKTHROUGH IN MOTION CAPTURE TECHNOLOGY IN MORE THAN 20 YEARS
New Real-time Markerless Motion Capture System Reduces Costs, Time; Affordable for Studios of All Sizes
NEW YORK - MAR. 7, 2007 - Organic Motion, Inc. today announced the industry's first full body markerless motion-capture system, the biggest technology advance in the industry in two decades. Functioning without the use of markers or body suits, Organic Motion's technology improves every step of the animation process by producing immediately usable clean data that can be imported into Autodesk's leading real time character animation application, Autodesk MotionBuilder software, as well as any custom software applications.
Existing motion capture technologies contain inherent shortcomings and high operating costs that limit their usefulness to many projects. These systems require a trained operating technician, subjects to wear cumbersome body suits and set up and calibration may take hours. Resulting output from current systems then require many hours of cleaning to correct data occlusions and inconsistencies before the information can be used to create professional animations.
"Organic Motion has invented a new way for computers to see people," said Andrew Tschesnok, CEO of Organic Motion. "We track humans in a manner that is much more sophisticated than that of current mo-cap technology - we have fundamentally improved the entire character animation process. Countless projects will benefit from our system's lifelike, 3-D real-time graphic information and its unparalleled ease of use with major animation programs."
Organic Motion's patent pending system captures human movement naturally by tracking the entire person. The system generates industry standard bone position and orientation data, while also producing two unique data views: 3-D mesh and surface texture. Organic Motion's output can then be delivered in production-ready form to Autodesk MotionBuilder or custom software.
Organic Motion's system considerably reduces demands on time, resources and equipment costs associated with most motion capture projects. Benefits of the technology allow its users to:
· Eliminate expensive body suits and technician costs - artists can run the system themselves
· Cut development time because human motion data is processed in a significantly improved manner that eliminates common occlusion problems inherent to traditional motion capture systems
· Do away with 'data cleaning' time and post-production costs because the system generates clean, production-ready tracking information from the first take to the last
· Evaluate any capture immediately with instant feedback, avoiding delays between re-shoots
· Continuously switch between capture and editing modes in a seamless and steady process
· Quickly set up and calibrate the system
The Organic Motion system is scheduled to launch in Q4, 2007. For additional information, please visit the Organic Motion website at www.organicmotion.com.
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Contact Info:
Chris Michaels
Fusion PR for Organic Motion
(310) 481-1431 Ext. 18
chris.michaels@fusionpr.com
Jonathan Rand
Organic Motion, Inc.
(212) 776-6100, Ext. 111
jonathan@organicmotion.com